Organizational Consultation: An Appreciative Approach–I. What’s in the Straw?

Organizational Consultation: An Appreciative Approach–I. What’s in the Straw?

William Bergquist and Agnes Mura

There is an old joke that one of us first heard as a young person. It seems that an employee of a Russian factory was stopped one day by a security guard as the employee was leaving the factory. The worker was pushing a wheelbarrow full of straw. The security guard was absolutely certain that the worker was trying to smuggle something out in the straw, so he stopped the worker and carefully inspected the straw. There is nothing in the straw. He had to reluctantly allow the worker to leave the factory. Next day, the same story is played out. The worker came to the security gate with a wheelbarrow full of straw. A careful inspection ensues. Nothing was found.

This scenario was repeated many times over the following years. Careful searches, but nothing there. The security guard stopped the worker one day to tell him that he was about to be transferred to a post many miles away. He put his arm around the worker and asked in a plaintive voice, “Comrade, I know that you have been stealing from this factory, but I have never been able to discover what you are stealing. I will be leaving tonight and promise to tell no one about your remarkable secret. Please, comrade, tell me what you are stealing.” The worker looked around and whispered in the security guard’s ear: “wheelbarrows!”

The humor in this story lies in the overlooking of the obvious. We search in vain for the stolen item only to discover that it is the wheelbarrow itself that is being stolen. In a similar way we are reminded: “It’s the economy, stupid!” We suddenly stop in the middle of the day and remind ourselves that our organizations are populated with people: “It’s the people, stupid!” Employees aren’t going to work hard unless they are motivated. We can’t accomplish anything without a skilled and knowledgeable workforce. Organizations are living systems, not just machines.  These simple truths are often overlooked.

Considering all the changes occurring in contemporary societies throughout the world, it is often easy to overlook these wheelbarrows—and, in particular, the indispensable role that people play in organizations. The people-factor in organizations is particularly challenging, for several profound changes are occurring that are not easily understood or addressed. It is not only the content of the work people do in organizations that has changed; more importantly, it is the structures and processes of the work that have changed in a profound and irreversible manner. It is the way in which we relate to one another in an organizational setting that is being transformed. We can handle the new technology and the new products and services being asked of our customers. What we can’t handle very well are the new organizational forms that are being created in order to contain these new technologies, products and services and take into account the new world into which they are being delivered.

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About the Author

William Bergquist

William BergquistWilliam Bergquist, Ph.D. An international coach and consultant, professor in the fields of psychology, management and public administration, author of more than 45 books, and president of a graduate school of psychology. Dr. Bergquist consults on and writes about personal, group, organizational and societal transitions and transformations. His published work ranges from the personal transitions of men and women in their 50s and the struggles of men and women in recovering from strokes to the experiences of freedom among the men and women of Eastern Europe following the collapse of the Soviet Union. In recent years, Bergquist has focused on the processes of organizational coaching. He is coauthor with Agnes Mura of coachbook, co-founder of the International Journal of Coaching in Organizations and co-founder of the International Consortium for Coaching in Organizations. His graduate school (The Professional School of Psychology: www.psychology.edu) offers Master and Doctoral degrees in both clinical and organizational psychology to mature, accomplished adults.

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